What we do

We deliver digital transformational outcomes for clients within the following sectors:

Why finance clients choose Answer Digital

Answer Digital Finance exists to deliver disruptive, simple and engaging digital solutions for clients within Wealth, Insurance, Payments, Personal Finance and FinTech, where we utilise years of industry, technical and UCD expertise to work collaboratively in helping customers solve wicked financial problems.

We do this by successfully embedding our user experience and development expertise into an agile delivery model known as TIDE (Transformation Integrated Digital Engineering), which is aligned to the GDS delivery model.

“Answer has a team of knowledgeable and experienced professionals that share our principles of focusing on our client’s long term business success. Their adaptable and collaborative team underpin our ability to provide excellent client service.”
Nick Baggott, Head of Operations, Bravura Solutions

Our Digital Finance Expertise

Financial Services is undergoing a transformational shift with incumbent companies facing increasing challenges from new disruptive FinTech challengers. New technologies such as AI and machine learning are changing the way customers interact with their Financial Service providers. We are uniquely placed to help companies plan for the future and compete in an increasingly digital first world.

We’ve built up an enviable record in Financial services, with expertise in Wealth Management, Insurance, Payments and Fintech. Our industry depth coupled with our customer centric approach and technical expertise enables us to bring real value to our clients. We appreciate Digital transformation comes in many forms. We focus on the client outcome whether they are trying to establish a new channel proposition, integrate legacy systems or streamline back office processes.

We work with the biggest names in Wealth Management including Aviva, Fidelity, Nucleus, Prudential and Scottish Friendly. We are Bravura solutions chosen technology partner, specialising in custom integrations of their Sonata Wealth Management platforms for their finance customers.

We help Wealth Management companies innovate and differentiate their propositions, building world class solutions that stand apart from the competition. How can we help you?

We help the financial sector navigate the challenges of implementing Payments into their operations. We use our experience in blockchain, Open Banking, and real time payments to guide clients to success, developing innovative propositions that will bring a fresh approach to the market.

Consumers are faced with a bewildering array of options for personal finance. We work with personal personal finance organisations to improve the quote and apply process for increased conversions, integrate to automated decision making engines and provide full functionality to account holders to manage their accounts we can assist.

Our User Centred Design process, embedded through our Agile GDS delivery framework called TIDE, can help companies get a much richer understanding of user needs. Only by fully understanding the needs and motivations for users can you define, build and test solutions that meet their needs.

Our team is practiced in rapid delivery cycle to build, measure and learn on each delivery increment. Answer build outcomes not outputs, we work closely with our clients to understand their business model and their customers so we can deliver solutions that have a material business impact.

Fintech is a rapidly growing sector in the UK, and UK Fintech firms are leading the world with their innovation. Advancements in technology have enabled new business models to emerge which are disrupting incumbents.

Companies want to work with digital providers that not only have the technical depth to help them understand which technology to apply to their solutions, but also have the domain knowledge and customer centred approach to ensure the right solution is delivered for their business and customers.

Our engineering heritage delivering bespoke financial software, based on user needs, means that we can advise on how you can evolve to complete, be that introducing AI or integrating via open APIs. We are not tied to any vendor, our solutions are designed solely to improve your bottom line.

Customer centric
Everything we do revolves around the customer.
Outcome driven
Whether you need to drive up sales, achieve operational efficiency or understand your client better.
Digital engineers
We are technologists and will apply the right tools to achieve the outcome.

Our senior finance team

Read about Chris
Chris heads Answer Digital Finance where delivers innovative solutions for clients in the finance sector. Chris has a wealth of Financial Services design and delivery experience, from delivering some of the first mortgage trading platforms, to enabling digital integration with Wealth Management platforms.
Read about Nigel
Nigel sees his job as ranging the whole gamut of a project, from presenting some very pretty high level pictures at a conceptual stage, driving that through application design, development, testing, deployment and supporting the operations team. Nigel likes good design fused with a common sense approach.
Read about Imran
Imran is driving Answer Digital’s expansion in London, using his extensive network in the financial services and payments industry, to bring Answer Digital’s fintech expertise to The City.

Delivering outcomes, not outputs

For the last 17 years we have specialised in offering the following digital services within the Retail, Finance and Health sectors:
Bespoke Software Development
Digital Engineering and Transformation
UX Research, Design & Validation
Architectural Assessment & Roadmapping

Agile Expertise
Integration Specialists
Responsive Design
Project & Programme management

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